Guest Nicole Lipkin, a serial entrepreneur, grew up with parents who exposed her and her brother when they were young to understand business and marketing, which naturally led her to become an entrepreneur as an organizational psychologist. Important traits for her success are how to pivot and bootstrap in the face of adversity. To overcome bringing too many emotions into business decisions, she has learned the importance of building a team with diverse strengths in Emotional IQ and effective decision-making practices.
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